Why A Blog Page❓

A New Communications Platform

Many of you are used to seeing Ministry Updates arrive via Facebook or US Mail.

So you might be wondering, “Why are missionaries starting to use Blog Pages for communicating?” 💻

That is a great question!

To answer that question, we should first define what a Blog Page is.

What is a Blog Page?

A Blog Page is a website, but it is a specific kind of website designed to tell an ongoing story through a series of short Posts while also allowing people to do in depth research about a mission all in one place.

Posts Present a Narrative

Traditional newsletters give supporters snapshots of a moment in time; what has happened in a ministry in the last 60 to 90 days. But Blog Pages allow missionaries the opportunity to present the past, present, and future of a Ministry all in one place.

Each short Post, sent weekly or bi-weekly, builds on the last, weaving a richer, more meaningful picture of what God is doing in a ministry.🌄

This type of layout is especially helpful for new people exploring a Ministry!

No Information Dumps

A Blog Page also helps Missionaries overcome the tendency to do “information dumps" on readers (Like a 4 page newsletter 🥺)

Blog Posts are designed to be short, one to two minute reads for supporters.

Short and concise is the rule.

Your time is precious and we want to respect how we communicate with you, so no more three or four page newsletters!🥳

Expanding Our Reach

Blog Pages also allow Posts to be seen by a broader audience. 👀

For example, if a missionary is sponsoring a feeding program in Columbia, and they make a post on their blog titled "Feeding the Homeless in Columbia", anyone who does a does a Google Search on "Homeless Food Programs in Columbia" will be directed to the missionary's post!

More Efficient Use of Time ⌚

Something that you, the reader, will never see, is the convenience of using a Blog Page for communications over traditional email services like Mailchimp or written newsletters.

The "behind the scenes" communications support and formatting tools that come with a Blog Page App allow a missionary to post quickly and frequently without adding any extra workload.

THAT is a Godsend!

More Jesus for More People⛪

Blog Pages allow more concise and meaningful communications between missionaries and their supporters.

And the better communications are between a missionary and their supporters, the stronger a ministry will be, resulting in "More Jesus for More People"!

And that's a good thing!